2019 Casamia Department Store
Located on the 9th floor of Shinsegae Gangnam Department Store in Seoul, the shop introduces a new visual identity for Casamia. The layout is organized by collection and designer, creating smaller environments that showcase different types of products. It presents various living scenarios—from living and dining areas to the bedroom. Visual grid lines and translucent curtains help define each space while keeping the overall layout flexible and open.
Located on the 9th floor of Shinsegae Gangnam Department Store in Seoul, the shop introduces a new visual identity for Casamia. The layout is organized by collection and designer, creating smaller environments that showcase different types of products. It presents various living scenarios—from living and dining areas to the bedroom. Visual grid lines and translucent curtains help define each space while keeping the overall layout flexible and open.
신세계 강남점 9층에 위치한 이 매장은 까사미아의 새로운 비주얼 아이덴티티를 선보입니다. 컬렉션과 디자이너별로 구분된 공간은 다양한 제품군을 보다 명확하게 보여주는 작은 환경들로 구성되어 있습니다. 거실, 다이닝, 침실 등 다양한 라이프스타일 시나리오를 제안하며, 시각적 그리드와 반투명 커튼을 활용해 공간을 섬세하게 나누면서도 유연하고 개방적인 분위기를 연출합니다.
Project: Casamia Department Store
Client: Shinsegae
Location: Seoul, South Korea
Collaboration: Studio Patricia Urquiola
Area: …㎡
Typology: Commercial space
Previous slide
Next slide
