2026 KIA Journey of Projection
“Through materials, space, light, imagery, technology, and experience, the speculative and mental exercise proper to Opposites United becomes reality.”— Kia
Exhibtion showcases the outward expression of Kia’s vision through six landmark concept vehicles, including the Kia Vision Meta Turismo.
“Through materials, space, light, imagery, technology, and experience, the speculative and mental exercise proper to Opposites United becomes reality.”— Kia
Exhibtion showcases the outward expression of Kia’s vision through six landmark concept vehicles, including the Kia Vision Meta Turismo.
Begin, Explore, Create, Connect, Embrace, Imagine.
이 여섯 개의 개념은 ‘틀에 가두어지지 않은 채 투영된’ 가치와 가능성을 각각 담고 있으며, 미래의 모빌리티가 사람들에게 어떻게 경험될 수 있는지를 제시한다. 소재와 공간, 빛과 이미지, 기술과 경험을 통해.
Project: KIA Journey of Projection
Client: INNOCEAN
Creative partner: FIELD.IO
Location: Milan, Italy
Area: 763㎡
Typology: Commercial space
