2023 ASK Base
Through a lobby inspired by volcanic seawater and Centella asiatica, the main ingredients of ASK cosmetics, we embody the image that ASK's raw materials are produced in a clean and safe manner. Breaking away from the typical factory image, we aim to become a space that conveys the brand's story and values to customers visiting the factory.
Through a lobby inspired by volcanic seawater and Centella asiatica, the main ingredients of ASK cosmetics, we embody the image that ASK's raw materials are produced in a clean and safe manner. Breaking away from the typical factory image, we aim to become a space that conveys the brand's story and values to customers visiting the factory.
ASK 화장품의 주 원료인 용암해수와 병풀에서 모티브로 한 로비를 통해 ASK의 원료가 청결하고 안전하게 생산되는 이미지를 구현. 일반적인 공장의 이미지에서 탈피하여 공장에 방문하는 고객들에게 브랜드 스토리와 가치를 전달하는 공간이 되고자 함.
Project: ASK Base
Client: ASK Company
Location: Jeju, South Korea
Area: 113.38㎡
Typology: Commercial space
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The bathroom, inspired by the colors and mirrors of the brand's products, transforms its compact dimensions into an experience of infinite expansion. It is designed to tell a story that unfolds at the intersection of the brand and the customer.
